Pure Fitness Shoreditch

Fantastic experience: An excellent personal training venue with a good variety of equipment without being too cluttered. Friendly customer service and well maintained.

Fantastic experience: I love this gym. Friendly professional trainers, all the right kit, perfectly located and not a big corporate chain.

Fantastic experience: Nowhere better in London, I can see why all the top trainers take their clients here!

Fantastic experience: Best gym in town

Fantastic experience: Geoff is an awesome trainer, and the gym itself is intimate, but extremely functional and CLEAN. I recommend it to anyone doesn't like being another number at one of the mega gyms, and prefers to have focused training sessions with an extremely friendly, funny, and knowledgeable trainer. For reference, I went from 77kg to 84kg in about 5 weeks with the help of Geoff on both lifting form and diet, and the entire time I have felt like he has genuinely cared about my success both in the gym as well as outside.

Fantastic experience: Treated myself to a 12-week transformation package and was so thrilled with the results I carried on. I saw Geoff Clement here and he is such an amazing PT and pushed me far beyond what I would have achieved had I just gone gym solo. The studio is really clean and well equipped and I loved that it's quiet so can get a solid workout without feeling like having an audience. Results wise, my body has changed so much, I often get compliments on how much I've changed and how well I look now. My goal was body building as I have a desk job and have seen gains in both weight, stayed lean, got definition and tone, as well as just massively higher energy and vitality levels. Would recommend to anyone to get PT here.

Fantastic experience: I've gone from being a gym-a-phobe to a happy gym bunny thanks to this place. My trainer really tailored things to my fitness level and whenever I'm there, I feel really welcome. Great atmosphere, equipment and expertise. I'd thoroughly recommend it!

Fantastic experience: Great location and venue. Geoff is a great trainer. V knowledgeable. Really knows his stuff yet very personable and make you feel at ease.

Fantastic experience: Gym has a great range of weights, machines and floor space. It's never too crowded as it's just clients working with personal trainers so you get a real 1-2-1, tailored experience. All the staff are really friendly too. I highly recommend Maiken if you are seeking a trainer to motivate you to shape up and reach your goals. She is very knowledgeable and makes training fun whilst working you hard of course!

Fantastic experience: Great personal training gym with London's best trainer, Geoff Clement! Gym has excellent facilities and is well fit out. Geoff though is seriously the best PT going around - he tailors the work out 100% to your specific goals and every session is always different and always a lot of fun! Geoff is super flexible around busy schedules and is great at working with injuries. 5/5!